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Here’s just a sampling of what you’ll learn inside this full-color 32-page edition…

Did you know there are 10 different publishing strategies that support business growth? Find out which one is best for you -- before you start writing. See page 22.
Want to help your prospects and clients overcome the fears, wounds, and broken beliefs that are preventing them from taking risks and fulfilling their dreams? Page 15 explains the ONE THING you must do to help people believe in themselves and they’ll say YES to your offer faster.
Struggling to make a decision? Here's what Top Gun Fighter Pilots are taught to do when they're paralyzed by fear and doubt. Page 6.
Not sure if you need a ghostwriter, developmental editor, copy editor, line editor, or just a proofreader? Here’s who does what and some clues to the time and cost differences between each. Page 27.
Two simple 10-minute daily techniques to transform your mindset about marketing and dramatically boost the number of leads and customers coming into your business. Page 7.
How one NICHE author used our process to streamline her whole business and increase her income 8X! (Hint: we help our clients with a lot more than just their book.) Get encouraged by her story on page 19.
Are you writing the wrong book? Most authors are working on a book idea that’s off-target from their REAL needs. Here’s how to make sure you don’t miss the mark with yours. Page 21.
Why setting SMART goals is a HUGE mistake for people who want to change the world and why you should ignore all the experts and do this instead. Page 7.
Work addiction is real. Here’s how to leverage publishing to reinvent yourself, work less, and create the life and business you really want. (See how Caroline broke free of her toxic addiction to overworking … and you can too, starting on page 11.)
97% of our authors write and publish their book in ONE year or less. Page 26 explains the secret behind that incredible success rate.
What to do when your diverse business interests confuse family, friends, and followers and how to turn them into a brilliant brand and book that pulls it all together and showcases your many strengths. Page 18.
How to create a publishing strategy to turn your idea into a movement and a rallying cry for your tribe (and maybe win an award for your message along the way). Page 19.
Know you’re doing it right. Writing a book is a big investment of time, money, and energy. Discover the 12 key steps in our unique process that ensure you’re making smart strategic decisions for your whole brand and business (not just the book) so that you can be confident your investment will achieve the results you want long BEFORE the book is published. Pages 23 and 24.
Wondering how you’ll actually use your book to get clients once it’s finished? Putting it on Amazon just isn’t enough. The section starting on page 29 will inspire you with 27 business-building ideas, including:
- Want to create some buzz from your existing book? #8 and #9 are perfect for that.
- Want to repurpose your content? Check out ideas #2, 4, 5, 8 and 12.
- #21 is an easy tweak you can do from stage to boost your back-of-room sales.
- #24 can help you get your foot in the door for any business.
- Looking for social media content ideas? #1, 12, 14, 23, and 26 will attract likes, comments, and clicks to your feeds.
You’ll never outperform, outdo, or outsell this one thing. Figure out how to overcome it and you’re on a journey to greatness! Page 32.